About us

Our story

The humanitarian organization “Pomoć Srpskoj Deci” (Help for Serbian Children) was founded in 2019 by a group of citizens who worked, or still work, abroad – people who have not forgotten their roots or where they started.

A family with food packages

Since its founding, our organization has been made up of a group of 30 people, some living abroad and some living and working in Serbia. More and more people join us every day, because the need for help keeps growing.

Our campaign

“Don’t look away – get involved!”

The campaign under the slogan “Don’t look away – get involved!” was launched to raise awareness among all the people of our country, as well as among everyone who has left it in search of a better life.

There is no shame in someone going without, especially when it comes to the basic necessities of life; the shame is in seeing it and looking away. So don’t turn your head or look the other way – get involved. Children are our future.

Thanks to you

Our success stories

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Don’t look away – get involved!

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Get news from the field

Stories of families who need help and campaigns we completed together – occasionally, never spam.

© 2026 Humanitarian organization “Pomoć Srpskoj Deci” (Help for Serbian Children) · since 2019 · Terms of use · Srpski